Decaf Without Apology.

Once dismissed as a bland alternative, decaf coffee has undergone a remarkable resurgence, driven by a shift in consumer preferences. As more people seek to reduce caffeine intake without sacrificing taste, the demand for high-quality decaf has soared.. Once viewed as a flavorless option for the caffeine-averse, it's now a rising star in the world of specialty coffee – praised for its complexity, craftsmanship, and suitability for any time of day. What was once an afterthought is now an intentional, flavorful choice for a growing number of coffee lovers.

Today’s coffee drinkers – especially those attuned to health and wellness – are increasingly looking for ways to moderate their caffeine intake without compromising on flavor. This shift has sparked a surge in demand for better decaf, encouraging roasters to rethink how they source, process, and present it.

No longer are inferior beans being set aside for decaffeination. Specialty roasters are now selecting high-quality green beans specifically for decaf production, recognizing that today’s decaf drinkers are just as passionate and discerning as their fully-caffeinated counterparts. The result is a category that no longer plays second fiddle, but rather, takes its place alongside any pour-over or single-origin espresso.

Today, cafes and roasters are proudly promoting decaf as part of a full-spectrum offering, not an apology. It’s not uncommon to find a decaf with tasting notes as vibrant and specific as those of any single-origin coffee.  Enjoy your decaf with a side of New York attitude – served in your iconic Anthora paper cup.